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Newsweek Green Rankings 2009


"It may well be the best effort yet to rigorously and comprehensively assess the mainstream corporate marketplace."
-- Joel Makower, GreenBiz.com

KLD Research & Analytics collaborated with Newsweek in the creation of the Newsweek Green Rankings, published on September 21, 2009. To develop the Newsweek Green Rankings, KLD provided research, analysis and scores on each of the firm’s policy and programmatic commitments to managing their environmental footprints.  In addition, as the lead research firm on the project, KLD organized the overall analysis, designed the scoring model, and compiled the actual rankings.

The Newsweek Green companies were selected from among the 500 largest US companies as measured by revenue, market capitalization and number of employees.



Click here to View the 2009 Newsweek Green Rankings

Click here to read the FAQ's

Methodology

The Green Score for each company is based on three components:

  • ENVIRONMENTAL IMPACT SCORE
  • GREEN POLICIES SCORE
  • REPUTATION SCORE

The ENVIRONMENTAL IMPACT SCORE, based on data compiled by Trucost, is a comprehensive and standardized quantitative performance measurement that captures the total cost of all environmental impacts of a corporation’s global operations. Over 700 variables are summarized in the EIS. This figure is normalized against a company’s annual revenues, so that companies of all sizes and industries can be compared.

The GREEN POLICIES SCORE, derived from data collected by KLD, reflects an analytical assessment of a company’s environmental policies and performance. Its scoring model captures best-in-class policies, programs and initiatives, as well as regulatory infractions, lawsuits and community impacts, among other indicators. It is designed to account for sector differences to facilitate comparison of companies within sectors.

The REPUTATION SCORE is based on an opinion survey of corporate social responsibility (CSR) professionals, academics and other environmental experts who subscribe to CorporateRegister.com. CEOs or high-ranking officials in all companies on the Newsweek 500 list were also invited to participate.

KLD, Trucost and CorporateRegister.com scored each company according to their specific methodologies, and then KLD applied a statistical technique to measure how firms compare to the average score of the group of 500.

The overall Newsweek Green Score was calculated as the weighted sum of the three component scores:

  • 45% for the Environmental Impact Score
  • 45% for the Green Policies Score
  • 10% for the Reputation Score

The rankings also contain a column reporting each company’s emissions of greenhouse gases (GHGs)—a reflection of the importance of GHGs as a key component in a corporation’s environmental footprint. The GHG data for the rankings comes from Trucost.  Newsweek.com contains additional GHG data reported by companies to KLD, Trucost and the Carbon Disclosure Project, which collects GHG data on over 2,500 companies worldwide.

Advisory Panel

This methodology and weightings were created in consultation with an independent advisory panel. The panel’s members include:

  • Daniel Esty, Hillhouse Professor of Environmental Law and Policy at Yale University
  • Marjorie Kelly, Senior Associate at the Tellus Institute and co-founder of Business Ethics
  • John Steelman, Climate Center, National Resources Defense Council
  • Wood Turner, Executive Director of Climate Counts
  • David Vidal, Research Director of Global Corporate Citizenship at The Conference Board

Newsweek's Editorial Partner

Newsweek’s editorial partner on the Newsweek Green Rankings project is ASAP Media. Founded by journalists and editors Peter Bernstein and Annalyn Swan, ASAP Media specializes in magazine, book and web content development.

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